puzzle icon

We Solve Marketing Problems


B2One is a one-to-one marketing agency that specializes in solving customer acquisition, renewal, fundraising, business to consumer and direct to constituent marketing problems.

We specialize in creating direct and direct response marketing campaigns to custom audiences across all channels.

Our specialties include:

  • Audience Planning
  • Custom Audience Modeling and Profiling
  • Cross Platform Creative Execution
  • Data Overlays
  • Customer Journey Mapping
  • Direct to Constituent Fundraising
  • Fulfillment Programs
  • Loyalty and Incentive Programs
  • Test Planning

B2One President, Jim Crumley

Jim is a 25-year direct marketing professional who, prior to founding B2One, served as Vice President for Creative and Account Services for Response Development Corporation, the creative agency brand for DirectMail.com.

Throughout his career Jim has worked with many of the nation’s best art directors, copywriters, account personnel and data specialists to craft campaigns for national consumer and nonprofit brands including L.A. Weight Loss Centers, Domino’s Pizza, Hair Cuttery, National Parkinson Foundation, the National Heart Foundation, SCANA Energy, U.S. Term Limits and South Carolina’s 529 college savings plan.

Additionally, Jim has helped over 200 different political campaigns at the local, state and federal levels.

Case Study #1

Direct To Consumer

An energy company needed to improve its standing with its diverse and far flung customer base.

So we placed online video ads targeted at specific populations and used the latest predictive modeling technology to maximize online reach.

Learn More »

Case Study #2

Direct To Voter

A SuperPAC wanted to turn out first time voters in a presidential primary.

So we created a hyper-targeted email and text messaging campaign that turned out tens of thousands of first time voters.

Learn More »

Ready? Let’s Go!


Contact B2One